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Samsung Electronics Co Ltd (SSNLF) Aims at Ending TiVo Battles

Samsung Galaxy vs Apple iPhone

Samsung Electronics Co Ltd (ADR) and TiVo Corporation (NASDAQ:TIVO) have agreed to terms about a broad IP license. As part of the agreement, the parties will seek an immediate stay of all pending litigation. This will also apply to patent challenges between the two firms. Upon satisfaction of certain conditions in Q4 2016, the firms will seek dismissal thereof. The two firms had been battling for several months. A few months ago, Samsung Securities had taken part at the Samsung Group Asia Conference. This was held at the Conrad Hotel, Hong Kong and the Mandarin Oriental Hotel, Singapore.

Samsung Electronics Co Ltd (ADR) Buries the Hatchet with TiVo

Last year, TiVo had sued Samsung. TiVo claimed that Samsung violated 4 of its patents. Each of these were about DVRs. Two of these patents were ‘time warp’ and ‘trick play’. The former lets you view one show while saving another. The latter makes videos play more smoothly when the playback speed is set to faster than normal.

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On the day this deal happened, TiVo Corporation (NASDAQ:TIVO) traded 1.55 mn shares and was closed at $21.45 per share. The share price at that time indicated that the stock was -9.49% away from its one year high. It was moving 125.79% ahead of its one year low. The stock’s monthly performance was recorded as 10.91% while its performance in the previous 5 sessions was 2.14%. Analysts too have been busy with news about TiVo. At the moment, the stock is under coverage by a number of analysts. Their mean rating for the stock is 2.00 on a scale of 1-5. Analysts’ mean target price for TiVo Corporation (NASDAQ:TIVO) is $11.98 while their mean recommendation is 2.60 (1=Buy, 5=sell).

As per a press release, Samsung Electronics Co Ltd (ADR) and TiVo reached terms on a long-term worldwide intellectual property agreement. The five-plus year patent license is meant to cover a range of devices in the mobile and pay-TV markets. The news were announced in San Carlos, California earlier this month.

Samsung Finds Value in TiVo’s IP

“TiVo is pleased we were able to reach the terms of an agreement with Samsung. It is one of the world’s most valued brands. We look forward to continuing to work with Samsung to advance the consumer entertainment experience,” said Tom Carson, CEO, TiVo. “We believe this agreement with Samsung demonstrates the ongoing relevance of our intellectual property well into the future. It also applies to key markets such as mobile.”

The TiVo firms have spent decades investing in research and development. They have generated some of the most valuable intellectual property in the media and entertainment industry. TiVo allows you to explore the next generation of entertainment. It has been suing many firms. In this, it has met great success so far. The firm has made more than $1.6 bn from such claims. It is like if a firm deals with video and has cash on hand, TiVo goes for suing it.

A conference call was also held to discuss the same. The TiVo management was anyway going to host its quarterly earnings conference call on the same day. So they discussed the Samsung Electronics Co Ltd (ADR)  arrangements in more detail as part of the call. A replay of the audio webcast was made available on TiVo Corporation’s website shortly after the live call ended. It will remain on TiVo Corporation’s website until its next quarterly earnings call.

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