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Apple Inc. Watch Sales Driven By Men [Report]

Viraj Shah

The iPhone product line has served Apple Inc. (NASDAQ:AAPL) well for years, but as attention shifts to Apple Watch researched has affirmed it could be the next big thing after the iPad. A poll carried out by Reuter’s cements Apple’s sentiments as the findings suggest that up to 15 million units of the new product may be shipped against Wall Street estimates of between 10 million and 32 million. Van Baker, of Gartner, says that Reuter’s poll results indicate a “pretty high percentage” of people are interested in buying.

apple watch

The poll attest that Apple might clock the 15 million mark on 6% of the adults in the US purchasing the watch. A point of concern, however, lies in the fact that only 4% of the women remain interested in owning the watch compared to 9% for men.

Apple Watch for men

The watch has been marketed as a fashion statement but with only a small percentage of the women showing interest its credentials as a fashion statement continue to be questioned. The poll also indicated that the watch enjoys massive support from people between the ages of 30 and 39 at 10% with adults between the ages of 18 to 29 coming in at 10%.

Interest on the Watch has been increasing in the recent days as it becomes clearer of what it can do compared to other products in the market. The Cupertino-based company would have loved the watch to be a mainstream product that everyone would cherish to have on their wrists, but Fashionistas concerns with regards to the watch design continue to be a key talking point.

Disruption in the Watch space

The long-term success of the watch remains the bone of contention even as investors yearn for it to have a disruptive effect on the wearable space just as the iPhones did to the smartphone space. Near-term demand remains very high seen by the number of people who streamed to Apple Inc. (NASDAQ:AAPL) stores on April 10 to try them out.

Apple has not yet revealed the number of orders it has received but as data firm Slice Intelligence indicates, orders could have clocked the 1 million mark. The company has also moved to use the hype behind the product to market its other products in Apple Inc. (NASDAQ:AAPL) stores. The fact that the watch is only available in stores for viewing with orders being made online means the company wants to drive traffic to its stores where people can view its other products on offer.

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Viraj Shah

Viraj Shah

Viraj loves to write and express his views on anything related to Finance, Crypto, or Fintech. He has been covering Finance & Crypto for more than five years now. He likes Tesla. He also writes on Healthcare, and Technology among other stuff.