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Apple iPhone 8 and iPad Could Deliver a Painful Blow to Microsoft Surface Line

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It isn’t the first time Apple Inc. has been subjected to rumors of a 10.5-inch iPad, but reports claim the firm is now a lot closer to launching another mid-sized tablet. Apple was expected to reveal the handset around the same time as the iPhone 7 and Apple Watch Series 2. Talks of the product were surging across the internet at the start of Fall. However, leading analysts are now certain it will drop in March 2017. Online reports peg the device to be as revolutionary as the iPhone 8.

With Microsoft enjoying a resurgence in popularity resulting from it’s successful Surface line of products, the tech world is anxious to see how Apple will respond with it’s next hardware releases. It’s a battle few could have predicted just a few years ago but it’s real and Apple is taking it seriously.

Back in August, Ming-Chi Kou of KGI Securities suggested a new product would be added to the iPad range next year. Speculators grew convinced that it would be the new 10.5-inch iPad Pro. Ten will be a very significant number for Apple in 2017. Next year will mark 10 years since the first iPhone was released. Expert believe Apple will pulling out the stops with its 2017 products.

Apple iPads for business

But a more plausible reason for introducing a new size to the iPad line-up would its appeal to certain markets. The 10.5 inch device will be a gap filler between the more personally used, smaller iPads and their larger, corporate-intense counterparts.

“Apple is launching the 10-inch iPad, mostly because 10-inch and larger tablets have been popular among enterprises,” DigiTimes reports. The U.S. education sectors appears to be very fond of larger iPads, too. The largest, 12.9-inch iPad Pro is thought to be most appealing for work-related tasks. However, the drawback is that it goes for a hefty cost. The current 9.7-inch iPad could be too small while the 12.9-inch version may be intimidating and too costly. A screen size wedged somewhere in the middle of these two could be the perfect supplement to boost iPad sales.

Companies had declines in overall tablet sales this year. According to a report by the International Data Corporation, the worldwide tablet market is expected to drop year-on-year throughout 2016 and 2017. Although, Apple managed to defy the trend when it launched its latest iPad Pro back in March. The IDC is certain that the decline will be short-lived and 2018 will come as the revival of the tablet segment.

Apple Inc (NASDAQ:AAPL) Stock

Apple to bounce back with iPad

According to the IDC, as tablets continues to dig into the functions that are traditionally expected from PC, growth in sure to be seen in 2015. A report predicts some 194 million tablets will be sold in 2016 around the globe. The Apple iPads are poised to get the most adoption as consumer attention will be set on the premium tablet scene.

Current tablet sizes rmfrom Apple include 12.7-inches, 9.7-inches and 7.9-inches down at low end. Forums are ridden with speculation of the 10.5-inch iPad next year. The device should run Apple Inc.’s X10 processor. It is the same chip that runs the giant iPad Pro. Rumors also hints at a new, edge-to-edge screen display coming to the iPad. It is said to already be in production. The adoption of OLED serves as best time to add the curved features to line-up.

Also in the works for Apple Inc. is the iPhone 8. This device is under enormous pressure to be as great as the rumors say it will. Right now, fans anticipate the iPhone 8 to come with wireless charging, a glass chassis, an OLED display and innovative use of the firm’s 3D Touch tech.

None of the iPad or iPhone 8 rumors have been confirmed by Apple Inc. and should be taken with the proverbial grain of salt.

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