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Apple Inc. (NASDAQ:AAPL) May Warp This 10,000 Year Old Industry

Apple Inc (AAPL) Watch

Apple Inc. seems to have declared a war on fashion as it seeks to disrupt the fashion space with wearable tech. The Apple Watch is still disrupting the 200-year old watch-making industry and watchmakers such as Tag Heuer are now planning to launch smartwatches. A new patent filing shows that Apple now has a target on the iconic ring as it plans to make a Smart Ring or an iRing as it is been called in the tech space.

Apple Inc (AAPL) Watch

Apple has filed a patent application for a smart ring that could be used with devices with larger screens such as smartphones. Details of the smart ring are still sketchy but Apple in the patent filing described the smart ring as a device with which the” user controls an external electronic device with a finger-ring-mounted touchscreen that includes a computer processor, wireless transceiver, and rechargeable power source”.

Smart Ring takes wearable tech by storm

The Apple   Watch is already beating expectations in its average selling price and in the sales volume despite earlier fears about the real market need for a smartwatch. A smart ring could also create its own market and demand in the same way that Apple created new markets and demand for its iPhone, iPad, and Apple Watch.

Apple says “the ring is worn on a first finger receives an input from a second finger, selects one of a plurality of touch events associated with the input, and wirelessly transmits a command associated with the touch event to the external electronic device”. In essence, the ring provides “a more discreet, safer, more efficient, or more ergonomic way to interact with touch pads or touch screens.”

Patently Apple notes that the use of the iRing might go beyond Apple Watch’s use as an accessory to the iPhone. The “ring computing device is more portable than a mouse, doesn’t require a computer, doesn’t require eye contact with the touch screen, allows the user to not be tied to a computer, cellular phone, or tablet to certain control electronic devices (e.g., televisions)”.

Apple now has One More Thing in the works

Apple wanted to make smart rings but the patent filing doesn’t mean that an iRing will make it to the market – or in the same form seen the patent. For one, the firm has filed for the patent since April 2014, and the U.S. Patent Office only published it on Thursday.

Apple might have changed its mind about the iRing and the tech might have been used in other devices. However, a smart ring has the power to upend a number of industries if it makes it to the market; and now, there’s one more thing to expect from the firm.

 

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Victor Alagbe is a seasoned business and finance writer with a specialty in writing about how to invest for the long-term in healthcare, pharmacology, energy and tech stocks. His long-term focus is on stocks that provide a nice mix of growth and income. For the short term, he passionately writes about trading stock options for the excitement and leverage that stock options offer.

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