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Twitter Inc (TWTR) Changes Itself to Suit Apple Inc. (AAPL)

Twitter (TWTR) Periscope

Twitter, Inc’s   apps have undergone a number revamps lately. As of earlier this week, the microblogging tool began flaunting some great new designs. Their Periscope app was no exception to the company’s renovations. Twitter Inc.‘s goal was not only to give this tool a new feel. The entity also wished to do away with a particularly annoying feature.

Facebook Inc Live vs Twitter Periscope

Since Twitter launched Periscope this March, its live broadcasting service was unable to accurately lend itself to videos shot in portrait. As a result, they had been tasked with making the app more accommodating for all devices. Perhaps their biggest motive was to prepare themselves for the new Apple TV. The announcement of the new Apple TV was the greatest jump forward for the product since its initial launch.

Sometimes Landscape is Better – Periscope

Periscope not only succeeded, but their new Version 1.2 also received a lot of praise from users. The upgrade now allows for a greater viewing experience. Regardless of how the videos are filmed, they can now be properly housed on all devices including the upcoming Apple TV.

“As much as we’re fans of portrait videos, we know that there are times where the scene you’re trying to capture is best expressed in landscape,” Periscope writes. “We know the community has been craving this feature, but we wanted to be thoughtful about our approach to ensure a seamless experience across all our platforms.”

According to Periscope, a popular request from user was to make the tool more accommodating for the visually impaired. The new features also include share indication, which lets users know who shared the video they are viewing. The live broadcasts can now also be shared on Facebook from iOS devices.

Landscape is often a more fitting filming choice in certain cases. There are some experiences that cannot be fully relayed on portrait scales.

Race to Own the Live Streaming Scene

Periscope dominates the live streaming scene on mobile. With over 10 million users, the app quickly rose to the top of this emerging and rapidly growing market.

The live streaming race is heating up rather quickly. Although Periscope is still on top, entities such as Yahoo, Meerkat and Blab pose a threat to the pedestal of the Twitter component Facebook is unraveling its own live streaming platform as well, which could pose the most serious threat to Periscope.

Periscope’s new changes do not only feature on the new iOS devices. They were applied to Android and their web viewing tool. Activating the app’s new landscape support is simple. Simply update the tool on your Android or iOS device.

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