Tesla Motors Inc (NASDAQ:TSLA) ‘Ludicrous’ Mode. Many Want It [SURVEY]

Tesla Motors Inc (TSLA)

One Tesla Motors Inc fan in the Tesla Motors Club forum recently conducted a poll asking users if they would like to upgrade their Model S P85D from ‘Insane mode’ to ‘Ludicrous mode.’ Insane mode accelerates the car from 0-60 MPH in 3.2 seconds. In Ludicrous mode, it’s just 2.8 seconds, but the upgrade cost is $5,000+labor for P85D owners, and $10,000 for new Tesla buyers.

Tesla Model S Ludicrous Mode

Tesla fans excited about ‘Ludicrous mode’

Drivers will need to upgrade battery packs on the P90D, and that’s going to cost them $3,000. The upgrades will require installation of new hardware as well. The survey found that around 60% of group members would like to upgrade, 14% of them were not interested and 25% of said they would like to wait for a while to think about it.

Even though $5,000 can sound expensive, some members feel $5000 is a good deal as comparable performance upgrades on other vehicles could cost even more. There were some, who weren’t sure whether they would pay for the upgrade and wanted to try it out once it was released.

Analysts upbeat on Tesla future

Another survey found a high brand loyalty among the Tesla owners. Jefferies analysts Dan Dolev and Trevor Young analysts in a report noted the size of the global market that Tesla could achieve in future. The report stated that the EV maker could sell as many as 19m units of the Model S, Model X and Model 3 around the world, according to Barron’s.

The conclusion from the analysts is based on a survey on 145 Tesla owners, where majority of the respondents said they are could pay 60% more for the company’s vehicles. Using this date, the analyst concluded a price tag of $50,000 for Model 3, could bring Tesla buyers looking for a car priced around $35,000, according to Barron’s.

The survey also found that Tesla owners are highly loyal as reported by Barron. Around 85% of the respondents said their next vehicle would be a Tesla, and 83% said they would recommend Tesla to the friend. Then, there were 25% of the respondents, who do not even want to consider other brands.

On Thursday, Tesla Motors shares closed down 0.25% at $267.20, and year to date, the stock is up over 20%.

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Aman is MBA (Finance) with an experience on both marketing and Finance side. He has work as a Risk Analyst for AIR Worldwide, and is currently leading VeRa FinServ, a Financial Research firm. Favorite pastimes include watching science fiction movies, playing PC games and cricket.

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