BlackBerry Ltd (BBRY) Offers Confused BB10 Committment

Blackberry ltd bbry

BlackBerry Ltd ,  has confirmed on its developer blog that it will continue to develop BB 10 OS, and at the same time provide enhancements to it. It also confirmed plans to update the platform with version 10.3.3, which will release in early 2016, probably in March.

Blackberry ltd NASDAQ:BBRY

BB 10 going no where

After rumors of BlackBerry’s Android phone, people started asking questions if BlackBerry would abandon BB 10 OS. They also doubted if there will ever be a new release of the OS. It seems that the firm has tried to resolve those queries with its developer blog.

“We will keep developing and enhancing the BlackBerry 10 operating system. In fact, we are confirming plans to release platform updates focused on security and privacy enhancements, with version 10.3.3 scheduled to be available in early 2016,” the firm said in a blog post.

BlackBerry CEO John Chen confirmed the Android-based Priv, during the firms fiscal Q2 earnings call. The upcoming device will allow the new and existing users to make a choice in the OS, but the firm has shown its commitment to the BB 10 OS, which leads the industry in security and productivity benefits.

The firm is taking a number of initiatives to grow its revenue, and the Priv is part of this. The firm expects the device to generate ‘modest’ revenue growth. With Priv, BlackBerry Ltd hopes to gain a larger share of the handset market owing to the fact that it is running the most popular OS – Android – along with its huge app base. BlackBerry has started accepting pre-orders for the Priv.

BlackBerry has made promises about long term support in the past, but with so much going on, and such a strain on resources, the firm has often failed to meet those promises.

BlackBerry India gets a new MD

Apart from BB 10, the firm has shown commitment to its Indian operation by hiring Narendra Nayak as its MD. Earlier Sunil Lalvani was handling this post, and after he left in June, the firm’s VP for carrier sales and distribution in Asia Pacific, Matthew Tonkin took the role.

On Tuesday, the firm said, “Narendra joins us at a pivotal time as we continue to transform our business from one fueled by the sale of smartphones into the leading enterprise software provider focused on platform mobile security and productivity.”

BlackBerry Ltd was once a major player in the hardware or smartphone business, but now it is evolving into a software and solutions provider for the enterprises. The number of employees in India reduced sharply due to this global change raising concerns that the firm may soon wind up its operations here, but with a new MD, BlackBerry has put to rest all such concerns.

At 10.48 EDT, BlackBerry shares were up 3.50% at $7.24. Year to date, the stock is down over 34%.

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Adam Green is an experienced writer and fintech enthusiast. He he worked with LearnBonds.com since 2019 and covers a range of areas including: personal finance, savings, bonds and taxes.


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