BlackBerry Ltd , recently adopted Alphabet’s Android operating system and has instilled the platform into it newest device. Its latest Android powered Priv appears to be doing the firm’s smartphone business a lot of good. Released only a week ago, the Priv has appealed to a large number of people. Its high demand even caught BlackBerry off guard.
The company reported that its next wave of Priv shipments will take place on the week of the 23rd of November. Further, BlackBerry is said to have another Android phone on its way. Blackberry Ltd Priv Slider Android OS phoneMere days after the Priv’s release, BlackBerry’s CEO John Chen confirmed that the company will launch a host of other devices. One of these devices may be a second Android smartphone called the Vienna. According to published reports, it is a sleeker, more slab-like version of the Priv.
BlackBerry Working On Second Android Phone
“People recognize the fact that we’ve pulled ourselves out from the verge of death,” Chen admits at a technology conference in California. This could largely be attributed to BlackBerry taking on Android. It is said the OS will also run on BlackBerry’s next smartphone.
The Vienna abandons the Priv’s slideout keypad and reverts back to the company’s trademark look. The keypad appears to be about the same size as that of the Priv. But rather than slide out from behind the phone’s large display, it is sits conveniently beneath it.
The company is very new to the world of Android, but seems to be selling well in Priv’s initial phases. Adopting the OS has people who would otherwise not have looked at BlackBerry smartphones finally considering the Priv. Reviews around the internet mostly had positive comments on the new device.
The addition of the firm’s expertise in security software along with a range of other impressive features contributes greatly to the device’s appeal.While the Vienna has not been given an official release date nor any confirmation from the firm itself, sources seem adamant that the smartphone is on its way. There could be a number of changes made to its initially published design as well. However, it is now obvious that BlackBerry has a long-term Android plan.
BlackBerry Has its Eye on the Future
The BlackBerry smartphone business had previously fell as a result of neglect. The company ventured strongly into security and software after an failing to keep up with rival platforms. However, according to the firm’s CEO, it is the company’s expertise in security that will bring its smartphone component back from the verge of death.John Chen assigned the firm’s handset decline to the its inability to handle the “speed of change” in the market.
The company was once far ahead its rivals but now only holds 1 percent share of the market.“We were doing so well in 2006, 2007 and the beginning of 2008,” Chen reports. Mr. Chen took over as BlackBerry Chief Exec in 2013. “You need to recognize the fact that you must change,” he adds, “Forget about today’s market. The more important thing is what do you believe that the market beyond looks like.”