We strongly believe that Apple Inc. (NASDAQ:AAPL) isn’t going to repeat 2016, which was a painful year for the company in many ways. This year is expected to be a big one for Apple which is rumored to launch some new innovative products including the iPhone 8 to mark the 10th anniversary of the iPhone. In addition, the tech giant is likely to open its spaceship- style headquarters, Campus 2, in Cupertino.
Let’s take a look at what Apple is going to do in 2017.
In September, Apple is expected to launch a completely new version of the iPhone featuring an OLED display, all-glass body, top-class camera, and a long-distance wireless changing technology. Rumors suggested that the company would introduce three iPhone models this year including two standard models and a special iPhone 8.
KGI, a reliable supply chain analyst, pointed out that the iPhone 8 would be all glassy with design similar to the iPhone 4 and iPhone 4s. KGI analyst Ming-Chi Kuo believes that the phone would come with a long-range wireless charging capability and a better-quality camera technology. A dual optical image stabilization and the wireless charging ability could make the iPhone 8 a hit product, with Apple setting an iPhone sales record in 2017, according to the analyst. In addition to the iPhone 8, rumors suggest that the company will reveal the iPhone 7S and 7S Plus in September.
The company could introduce three new iPads this year. According to rumors, the company is readying three new devices including a bezel-free 10.9-inch design. On top of the new bezel-free model, there is said to be a 9.7-inch low-cost iPad Pro which would be sold alongside the iPad Mini. Kuo, who is known as the best Apple analyst, believes that the company will launch a 12.9-inch iPad Pro 2, a 10.5-inch iPad Pro, and a low-cost 9.7-inch iPad in 2017. He told his clients that Apple would make revolutionary changes to the iPad’s design in 2018.
We could see a third edition of Apple Watch this year. Rumors suggest that the company will launch a stylish and multi-color Watch 3 in September, boasting a micro-LED display. However, some reports claims that the tech giant could add OLED displays in its upcoming smartwatches. We’re not expecting a major change to the size or shape of the watch, but the rumors mill say that the next generation wearable would feature a smart fabric wristband to show the time or simple notifications.
Apple launched new MacBook Pro models at the end of 2016. The new notebooks feature a Touch Bar replacing functions keys on the keyboard. The company claimed that the MacBook Pro is a hot seller and it received impressive number of orders. But many early buyers complained about the new laptop. High-end users weren’t happy with the limited option of memory, while some customers reported problems with battery. For the first time in history, the MacBook didn’t receive recommended ratings from Consumer Reports. So KGI analyst Kuo expects that Apple Inc. (NASDAQ:AAPL) will launch a refresh MacBook Pro line in the second half of 2017 to address two main problems. The company could lower the price and add a 32GB RAM option.
The tech gian is rumored to be working on its own streaming television service. Reports from various sources suggest that the Cupertino-based tech giant is in talks with cable firms and content providers for its own subscription-based TV service. The company is planning to spend money on original content, and launched a new TV app for Apple TV at the end of 2016. We expect that the company will release details about its service sometime this year.
Apple is expected to move to a 176-acre spaceship-style building called Campus 2 in Cupertino. Reports suggest that the company could use a 1000-seat auditorium in Campus 2 for future product launches.
Moreover, Apple Inc. (NASDAQ:AAPL) is expected to launch a new home hub and augmented reality smart glasses this year.