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Apple iPhone 8 ExSPECtations Revealed By Top Wall Street Firm

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Apple is all set to release new devices this year, and the most talked about are the iPhone 8 and iPhone 7S. JP Morgan believes that sales are going to be overwhelming this year, and that the Wall Street is yet to assess the demand for the upcoming iPhone.

iPhone 8 and iPhone 7s – what to expect?

JP Morgan’s Rod Hall, said “We believe that Street numbers still fail to capture the size of the likely replacement cycle assuming Apple delivers a compelling product this year.” In a note (via Business Insider), Hall stated that the firm will sell as much as 260m iPhones this year, a significant rise compared to the last year sales of 211 million.

Also, the report from JP Morgan states some of the specifications and features expected in the iPhone 8 (expected to cost over $1000), as well as, the iPhone 7s. The iPhone 8 will reportedly have an edge to edge OLED screen and a structured light-augmented main camera, enabling refocusing the picture after they are taken.

A lot of fuss has been built around the size of the iPhone 8, and Hall offers an interesting insight on the same. As per Hall, Apple’s 5.85-inch iPhone will be as big as 5.5-inch iPhone. Both iPhone 8 and iPhone 7s would come with wireless charging along with a front and back glass design as per the report. Also, iPhone 7s is expected to have a 3D front facing camera along with other improvisation for the rear camera.

Hall further stated that the Cupertino-based firm might keep the price higher in order to restrict the sales and demand. Even after controlling the demand, iPhone 8 could form 41% of the total shipments in the Q4.

Apple may bring new tech for fingerprint sensor

Previously, there have been reports saying that the iPhone 8 will ditch the fingerprint sensor. However, that looks a distant reality as these sensors represent a very important component of the overall security. As per a new patent filed by Apple (reported by 9To5 Mac), there will be a new way of reading the fingerprint apparently involving the ultrasonic imaging. The patent – Biometric sensing device with discrete ultrasonic transducers – offers the technology that would deploy sound waves to capture biometric data like fingerprint image.

apple iphone-8
Creative Commons/Flickr

These transducers would be fitted in the home button, as per the patent, but there are possibilities of them being positioned somewhere else as well. These transducers can be found under the display, and ultrasounds can be used to detect a fingerprint when the finger touches either area on the screen r the home button.

One advantage of this technology would be that Apple can afford to relocate the fingerprint sensor. Also, the current technology would be more efficient compared to the previous touch ID, which failed reading attempts (although rarely).

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Aman is MBA (Finance) with an experience on both marketing and Finance side. He has work as a Risk Analyst for AIR Worldwide, and is currently leading VeRa FinServ, a Financial Research firm. Favorite pastimes include watching science fiction movies, playing PC games and cricket.

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