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Alphabet Inc (NASDAQ:GOOGL) Closes Social Media Accounts Linked To Google Glass

Alphabet Inc (GOOG) Google Glass

Google (now Alphabet Inc ) unveiled its wearable glass headset around four years ago. The company has reportedly shut down several social media accounts linked to the Glass gadget. This marks the beginning of the end of a product intended to popularize the wearable tech.

Alphabet Inc (GOOG) Google Glass

Alphabet closes Glass’s social accounts

On Tuesday, 9to5Google reported that Alphabet had rendered Twitter, Facebook and Instagram account for Google Glass inactive. “Hi Explorers, we’ve had a blast hanging out with you on G+ throughout the Explorer Program,” the firm said on its Google Plus page. It issued instructions for the users to get in touch on the support page for any questions and queries. As of now, there has been no comment on the decision from Alphabet.

Alphabet Inc stopped selling Glass to consumers last year, noting that the time had come for a strategy reset. Speaking in gadget’s defense, the head of the Google X research lab said previously that the hype surrounding the Google Glass got overblown taking into consideration the fact that it was merely a prototype, and not a finished product.

When the firm first unveiled Glass in 2012, it was greeted with a lot of enthusiasm from the tech lovers as it offered users the ability to access e-mail messages on its eye-level screen, and also record video with a tiny camera. This appreciation was short-lived, and soon the device ran into problems.

The awkward appearance of the device gave people an opportunity to mock while several expressed concern that the device could be misused for making video recordings surreptitiously. Many see the disappearance of Glass’s social accounts as an indication towards a final end to firm efforts to market the product to consumers.

Google Glass still alive

Alphabet Inc may have ended Google Glass social accounts, but the project is surely not dead. Last month, there were hints about the next version of Google Glass in an FCC filing, detailing the robotic device that appears to be targeted at the workplace. The FCC filing has a photo of the device’s external design, internal circuitry and also included a basic user manual.

The filing also included a statement on the firms letterhead that allows a third-party to help the Internet firm with the FCC’s approval process. In the FCC documents, which the firm submitted on June 12, the device was referred to as model GG1.

Previously, 9to5Google informed that the new ‘Enterprise Edition’ has been referred to as ‘EE’ internally. From the pictures, it seems that the device is a set of eyeglass frames with a floating screen above the eye. In November, a patent revealed that there was a version of Glass that would cover only half of a person’s head.

At 9.30 am EST, Alphabet shares were down% at $ *733.14. Year to date, the stock is down over 5% while in the last one-year, it is up over 41%.

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Aman is MBA (Finance) with an experience on both marketing and Finance side. He has work as a Risk Analyst for AIR Worldwide, and is currently leading VeRa FinServ, a Financial Research firm. Favorite pastimes include watching science fiction movies, playing PC games and cricket.