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Alphabet Inc. (GOOGL)’s Google Daydream VR Rumors; YouTube Stars to Promote Launch

Alphabet Inc (GOOG) Expedition

Alphabet Inc.’s Google Daydream VR is rumored to be launching in the coming weeks, CNET reports. The mobile virtual reality platform is intended to be for VR what Android OS is for mobile smartphones, inside sources reveal.

To make the project a huge success, Alphabet Inc. is reportedly spending heavy on developing the VR platform and also on hiring Youtube stars to promote it once it launches, Bloomberg reveals. Some of the aspects being currently developed are production of 360-degree videos featuring YouTube celebs, video games and apps, sports league licensing, and music app among others.

Alphabet Inc (GOOG) Expedition

Alphabet Inc. engages smartphone makers to adopt Daydream VR

Having stated that Google’s Daydream VR will rely on games and videos and apps to run, Alphabet Inc. has secured the consent of smartphone makers such as LG, HTC, Xiaomi, Samsung, ZTE, Asus, Alcatel, and LG among others to make a new generation of smartphones that use Daydream VR.

This development is against the background that Alphabet intends Daydream to be the VR platform around which companies develop and make hardware, just has the Android OS is adopted by most smartphone makers.

Meanwhile, Google is beginning to update the Android software so that it can readily begin to support Daydream when it rolls out. This is largely because Alphabet desires that everyone uses Daydream technology to locate what they want to watch at the time they want it.

Alphabet Inc.’s Google reveals how Daydream VR will be used via headset

While it is known that some companies built their VR headset into a PlayStation video-game console, Google’s Daydream VR is largely a mobile-based technology. What this means is that users will only be able to attach their mobile smartphones into a headset or visor, from which consumers will be able to access YouTube clips, apps, games, and even HBO Now’ Hulu among other streaming services.

According to Oren Rosenbaum, a digital media agent at United Talent Agency, the essence of a mobile VR technology is for it to be strapped to the user’s forehead rather than being tied to a fixed location or gadget.

It is believed that Google is building its own headset for Daydream VR, but its design has not been sighted yet. But it is on record that the company is also encouraging other companies to develop their own headset design using controllers approved by Alphabet Inc.

YouTube stars hired by Alphabet Inc. to produce videos for Daydream VR

Alphabet Inc. is leaving no stones unturned in its bid to promote and make mobile virtual reality technology accessible to all via Daydream VR, Fortune writes. To this end, YouTube celebs such as Justine Ezarik also known as iJustine, and the twins Ethan and Grayson Dolan among others have been hired to produce promotional videos that will propagate the Daydream VR news.

Meanwhile, Alphabet Inc. enjoins filmmakers who desire to work with Google on the Daydream VR project to use its Jump software platform together with a 16-camera rig to produce short films highly optimized for mobile VR content.

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