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Apple Third Quarter Might Mark a Record Low for the First Time Since 2016

Max Moeller

Apple stock has been on the decline over the past two quarters this year. And, according to MarketWatch, this third quarter may be no different. The creator of the iPhone may be looking at its 2016 day trading numbers again, reports the publication.

Apple Numbers Are Down. Relatively Speaking, Of Course

Third-quarter earnings release this Tuesday, and analysts expect just about the same numbers as last year, if not a little lower. This represents a decent drop, alongside a $9 billion decline for the overall year, a total of 3% down.

That said, the company has seen sales drops again and again, though this has only occurred for three out of four quarters of the year twice. Once in 2001 and again in 2016. All signs are pointing to 2019 being the third time. This was the period of the iPhone 6, as you may remember.

This year, numbers dropping doesn’t necessarily mean a drastic fall. However, Apple might find it harder to see big increases as well. Back in 2016, they recovered by dramatically increasing the price of the iPhone. Now, the company is looking to bring in new numbers with the launch of 5G devices, but they’ll have to wait until at least next year to do so.

Apple
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Unfortunately for Apple, this fall will be less of a success. This is partly due to the fact that the company is failing to innovate significantly on new iPhone devices. Instead, they’re slightly tweaking the original design with new add-ons, but nothing that will bring in a slew of buyers, neither those upgrading from a previous iPhone or converting from another carrier. That said, next Tuesday, Apple will not only release its quarterly results but predict the sales numbers of its next iPhone. So, we’ll hopefully see some positive numbers there.

Not all is lost, though. Apple’s services division reported some of its highest numbers ever this Spring. That space is getting ready to launch TV+ and a gaming service.

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Max Moeller

Max Moeller

Cryptocurrency and games writer. Looking to the future by studying how these two industries can blend. LinkedIn: https://www.linkedin.com/in/maxwell-moeller-912044b4/